Ifi today

Alex Terzariol began his career as designer alongside Rodolfo Bonetto in Milan. Today, he is the owner of MM Design, a strategic consulting firm specialized in industrial design. Since 1991 providing companies with a complete service that starts from the trends and markets analysis to the product development and engineering. The creative team operating in the studios of Bolzano, Milan and São Paulo with activities in Singapore and Taiwan, works together with a network of experts made up of sociologists, neuroscientists, materials and technology experts, research centers. This allows the studio to achieve new challenges and create projects with high innovative content. MM Design is a consultant to leading companies worldwide in various sectors: sports, medical, furniture, household appliances, professional equipment, machine tools, tools and work equipment.

Many design awards have been won including Good Design 2019 in Chicago, Good Design 2018 in Tokyo, German Design Award 2015, Honorable Mention of Compasso d'Oro International Award 2017, the prestigious Compasso d'Oro 2014, the President of the Italian Republic Award for Innovation in 2012, the Best of the Best Red Dot 2011 and various editions of the IF Award, the Red Dot and the ADI Design Index.

Alex Terzariol was a teacher at the Istituto Europeo di Design IED in Milan and São Paulo, at the Academy of Design in Bolzano and at the University IUAV Design Faculty in Treviso and Venice. He has been a member of international juries such as the IF Award in 2020 and 2017, the G-Mark in Tokyo in 2018, the Compasso d'Oro alla Carriera in 2016 and Focus Design Germany from 2012 to 2015.

Since 2014 he has been board member of ADI (Italian Industrial Design Association) in Milan with proxy for International Activities, taking care of various events promoting the Association in Europe, Latin America and Asia.

Products designed for Ifi: Al volo.

Makio Hasuike was born on 20th January 1938 in Tokyo.

Graduating from the Tokyo University of the Arts in 1962, Makio Hasuike began his professional career in Japan by working for one year with Seiko: he designed a set of clocks and timers for the Tokyo Olympic Games, held in in 1964. In 1963 he established himself in Italy, working in different fields of industrial design. In 1968 he set up his own studio in Milan, one of the first studios of Industrial Design in Italy. In 1982 he created MH Way, an experimental project aimed at conceiving and marketing some innovative products such as briefcases.

This thorough design activity directly confronted him with all the aspects connected with production and distribution. The company, still active today, is a rare example of successful “design company”. In over 40 years of activity he cooperated with several Italian and international companies, in various fields, contributing to their success through design solutions that are innovative in terms of appearance and contents. Makio Hasuike & Co. works in a wide range of design: from high technology instruments and tools to work and spare time accessories, from small and large household appliances to furniture and home accessories, from brand identity and packaging to Exhibition Design.

His projects obtained many prestigious prizes and acknowledgements, such as “Compasso d’oro”, “Macef”, “Triennale”, “Smau”, “Bio” (Ljubljana), “Design plus” (Frankfurt), “Design Preis” (Stuttgart), “Design Innovation” (Essen), and they continue to be displayed in permanent exhibitions like the Museum of Modern Art (MoMA) of New York.He frequently has been invited to hold classes and lectures at numerous conferences and international conventions and he taught at the University of Industrial Design in Milan. Moreover as a result of his successes in this field, Makio Hasuike became one of the members of the founding committee of the Master in Strategic Design at the Polytechnic of Milan.

Products designed for Ifi: Milia; Tonda; Cloud.

He had also pursued his personal research project into new design topics such as the symbol of cross from which came the exhibition titled Cruciale held by the Diocesan Museum, Basilica di Santo Stefano Rotondo in Rome and by Castello di Lombardia in Enna, Sicily. In January 2015 he curated the exhibition K-ration, the meals for soldier in action, at Milano Triennale where he reflects on the essential and anonymous design of military.

In 2014, he won his second Compasso d’Oro for the design of the manhole covers Sfera, designed with Matteo Ragni for Montini.

Products designed for Ifi: Pivot; Colonna.

Alex Terzariol began his career as designer alongside Rodolfo Bonetto in Milan. Today, he is the owner of MM Design, a strategic consulting firm specialized in industrial design. Since 1991 providing companies with a complete service that starts from the trends and markets analysis to the product development and engineering. The creative team operating in the studios of Bolzano, Milan and São Paulo with activities in Singapore and Taiwan, works together with a network of experts made up of sociologists, neuroscientists, materials and technology experts, research centers. This allows the studio to achieve new challenges and create projects with high innovative content. MM Design is a consultant to leading companies worldwide in various sectors: sports, medical, furniture, household appliances, professional equipment, machine tools, tools and work equipment.

Many design awards have been won including Good Design 2019 in Chicago, Good Design 2018 in Tokyo, German Design Award 2015, Honorable Mention of Compasso d'Oro International Award 2017, the prestigious Compasso d'Oro 2014, the President of the Italian Republic Award for Innovation in 2012, the Best of the Best Red Dot 2011 and various editions of the IF Award, the Red Dot and the ADI Design Index.

Alex Terzariol was a teacher at the Istituto Europeo di Design IED in Milan and São Paulo, at the Academy of Design in Bolzano and at the University IUAV Design Faculty in Treviso and Venice. He has been a member of international juries such as the IF Award in 2020 and 2017, the G-Mark in Tokyo in 2018, the Compasso d'Oro alla Carriera in 2016 and Focus Design Germany from 2012 to 2015.

Since 2014 he has been board member of ADI (Italian Industrial Design Association) in Milan with proxy for International Activities, taking care of various events promoting the Association in Europe, Latin America and Asia.

Products designed for Ifi: Al volo.

After studying philosophy, he wrote and directed plays before turning to making documentaries with architectural, natural and anthropological subjects, exploring myths and traditions of many varied lands. He has carried out research and documentation activities in Russia, Iceland, South Africa, New Zealand, Scandinavia, the Americas, Europe and China.
He has carried out industrial design activities and acted as consultant on “metaprojects”: the meaning of things and innovation in processes, objects and communication.
He has received international prizes and mentions as a designer (DesignPlus2007, ADI Index 2004/2006/2007) and as a director (Montreal, Varese and Lisbon festivals).

In 2006 he designed the stage sets and directed the play "Made in Italy" by and with Vincenzo Cerami, with music by Nicholas Piovani, a production for the Mantua Festival of Literature, which gives a history of Italy from the post -war period to today through design, objects and plans. Over the years he has produced installations on the topics of nature, water, architecture and light. At the Salone del Mobile (Furniture Trade Fair) in Milan in 2007 he was the author of the terratre installation with Guzzini and was assistant partner and co-curator, with Piero Castiglioni, Michele De Lucchi and Denis Santachiara, of the “All you need is Light” exhibition at the Triennale. He has organized exhibitions and conventions all over the world and has been part of international juries for design and film competitions. He works in various universities as an external lecturer and visiting professor on matters related to industrial design.

Since 1998 he has run an international research and documentation project on the development of architecture and design, interviewing major global designers and documenting new buildings and urban projects throughout the world. In 2007 he was the first western film director authorized to enter North Korea with a film crew and cameras. He has two sons and after traveling so much he decided to settle in Fano, a small city of the Marche, an Italian region of extraordinary vitality and gentle landscapes. In the industrial design field, with Stefano Ragaini, he has built the ADhoc Archeating brand and designed several radiators and heating appliances. He works on integrated design projects with the companies of the Ragaini Group, with Guzzini, the Loccioni Group, Scavolini, ErnestoMeda and IFI S.p.A. He is working with BolognaFiere on the re-design of its corporate communications and for fairs like SAIE, SANA and SaieSpring.

Products designed for Ifi: Start up, Bar Sharing.

Delineodesign has been involved in industrial design since 1999. The firm was set up by Giampaolo Allocco, whose training was mainly in the sports sector. Since 2002 the Delineodesign has focused its design work on product sectors such as furnishings, lighting, clothing and giftware. It has exhibited in Milan, Frankfurt and Tokyo, obtaining many awards from the press and in various competitions. Delineodesign is a young team full of inventiveness, trained at IUAV University in Venice, the Padua Italian Design School and through hands-on experience in the workplace. It can quickly offer comprehensive and customised consultancy. Its work method has been refined over the years so that it can be successful in any product sector.

Products design for Ifi: Lumière, Style up.

French citizen born in Austria, Marc Sadler has lived and worked in France, North America, Asia and Italy. One of the first graduates in “esthétique industrielle” at the ENSAD in Paris with a thesis on plastics, he was a pioneer in experimentation on the different materials and contamination between technologies, which have become distinctive aspects of his work. At the beginning of the seventies, he’s perfected the first ski-boot in thermoplastic material completely recyclable, subsequently commercialized by the Italian firm Caber. Today, thanks to his eclecticism, he’s a consultant for a wide range of industry companies. Awarded 4 times with the Compasso d’Oro by ADI, the Industrial Design Association, (1994, 2001, 2008 e 2014) his work has won many international design awards over the years.

Per Ifi ha progettato: Panorama®, Bellevue, Jolly, Xylo, America, Bit, Gelato Coolbox

Born in Pavia in 1966. He studied architecture at the Polytechnic of Milan. He met Michael Alder during a summer seminar and thanks to this meeting he changed his point of view on architecture.

He graduated in 1993 with Maurizio Vogliazzo of which he became assistant together with Decio Guardigli and Antonio Donini. In 1994 he opened his own professional studio in Pavia.

In 1995 he met the genius of A G Fronzoni of which he became a student, collaborator, assistant and friend. From 1998 he became contract professor at the Politecnico di Milano.

In 2000 he became assistant to Peter Zumthor with whom he taught for two years at the Mendrisio Academy. From 2001 to 2016 he was the owner of an Architectural Design Laboratory at the first year at the Milan Polytechnic Campus Leonardo, working with Bruno Vaerini and Alberto Garutti.

He worked on the new Domus of Nicola Di Battista from the September 2013 to December 2017 issue.

Since February 2019 he is part of the editorial staff of the Casabella magazine directed by Francesco Dal Co.

He lives in Milan. He works in Pavia and Milan.

Professionally, he entered the design world by working with companies that were involved in furnishings for the hotel sector, for bars, restaurants, shops and public enterprises of various kinds, while always moving forward with his passion for residential spaces. In his production work from the start he has been fascinated by the synergy between technical requirements, which range from the architectural and formal size to the structural size of a job, and the desires, passions, memories and technology that clients wish to use to characterise their houses. He sees the client as an integral part of the design work and this is why he still carry out his role as interior designer with the awareness that designs must always come out of profound knowledge of clients’ requirements and sensitivity including their cultural sensitivity.

Painter, designer, illustrator and art director.
His training is in Urbino by the Scuola del Libro, followed by the Experimental Magisterium “Direction Techniques and Animated Cinema” and by the screenwriting course with Tonino Guerra - San Marino.
Multifaceted, always in love with painting that often find space in his creations, now as inspiration, now as an expressive medium, now as an intransigent virus to his other disciplines, he teached directing techniques at the ISAU of Urbino in the last 80s.
Founding member of the “Together Libanitaly” ONLUS

Creative Director - PluraleCom, Fano
Since 2013 he has been a collaborator for the PluraleCom, carrying out consultancy and accounting activities. In 2017 he became partner and creative director.

1996 ​he founded the yabadabadu studio and held the position of Creative Director. During this experience he has directed collaboration in communication and design projects with Italian and international companies suc Clementoni Guzzini, Dondup, Di Bi, Ifi Group, Ma-Fra, Berloni, Tecna, Wider, VivaVivaldi, Loccioni, Imab, Italforni. Painter, exhibits in Italy, Europe, Middle East and the United States, his works participated to personal and group exhibitions in New York, Chicago, Newport Beach, Montecarlo, Beirut, Amman, Mila, Bologna and Venice.

2012​ receives the Ethical Award for the Ifi Start Up project.
2013​ he is appointed ​Academician​ ​by the Accademia Raffaello of Urbino​.
2014​ he wins the ​Beldea Prize​ with “​Tekno Table​”, organized by the Tecnoteca of the Order of architects of Rome
2014​ he wins the ​GULFOOD​ – Dubai with ​Bull di ItalForni
2015​ he receives the ​Honorable Mention at the Compasso d’Oro​ for Ifi’s ​“Start Up”project.
2016​ he participates in the ​“Topolino Loves Italy”​ exhibition at the Milan Triennale for Clementoni​.
2017​ he carried out the study of the face of Antonio Vivaldi, the communication and the route plans of the exhibitions of the ​“VivaVivaldiVenezia”​ event.
2018​ he creates the ​“infinito 200”​ logo to celebrate Leopardi’s poetry.
2019​ artist and artistic director of the exhibition ​“Vado Verso Dove Vengo”​ project for Matera Capitale della Cultura Europea 2019​. Installation dedicated to the #VadoVersoDoveVengo documentary.
He participates in the ​Mostra collettiva Salò​, permanent collection of the Museum of Drawing - MuSa.

Products designed for Ifi: Start up.

This architect and designer from Romagna graduated in architecture from Florence University in 1989 with a thesis entitled “Light Shapes Colours”, supervised by the designer Stefano Giovannoni and Prof. Remo Buti. In the 90s she worked on major international events such as the Rimini Meeting designing photographic exhibitions and installations. She has been involved with restoration, building and internal design work with projects for religious buildings, public and private buildings, homes, shops and public venues. Her great passion for design led her to take part in various competitions and to work with companies like Ifi, for which she designed the Chocolat display case, which was commended by ADI Design Index in 2010.

Products designed for Ifi: Chocolat.

Architect and industrial designer. He graduated in architecture from Florence University in 1985 and teaches Technology & Technical Design at Urbino ITIS (Industrial Technical Institute).

“The current design of bar furnishings reflects just the right combination of specific aspects such as functionality and ergonomics, rigorous and simple lines, durability and care for materials, perceptible quality and product promotion, and versatility of solutions and breadth of design choices.”